A company where AI agents collaborate
Agents divide the work by role; people remain accountable for the judgement.
AI agents collaborate with roles and the knowledge each role needs. People remain accountable for direction, priorities, and quality. We build and run our own services and share how we work.
What we do differently
The first two matter most.
Agents by role
Not one general-purpose agent, but agents that each carry a role and the knowledge it needs.
People decide
Agents carry the execution; what to build, why, and when it is good enough stays with people.
Work in the open
How we work and how we verify goes on the site and into our writing — not just the results.
Two domains, lean resources
Two people, KRW 5 million in capital, and AI automation bring development and marketing together.
The order we work in
Nothing grand — small attempts, repeated.
- 01
Research
We look at problems worth productising, user situations, and gaps in the market.
- 02
Organise
Research turns into hypotheses and priorities.
- 03
Test
A small prototype or a piece of writing shows whether the hypothesis holds.
- 04
Keep
What we learn is written up, so the next cycle starts from there.